Michelle-Marie Heinemann, the celebrated New York socialite and CEO of Old Fashioned Mom LLC, shares the cutting-edge digital tools she uses to excel in today’s competitive environment.

Exploding Topics is at the top of Ms. Heinemann’s list. This platform is renowned for its ability to identify emerging trends before they become widely recognized. “Staying ahead of trends is essential for maintaining a competitive advantage,” she explains. “Exploding Topics provides early insights into future trends, helping us stay proactive and strategic.” The platform’s flexible subscription plans make it suitable for a range of business sizes and needs.

Teamworks is another crucial app for Ms. Heinemann, particularly for managing her children’s sports schedules. “Teamworks is invaluable for organizing and coordinating between athletes, coaches, and support staff,” she says. “With features like scheduling, messaging, and task management, it ensures smooth communication and efficient planning.” For her children, Hudson and Hyacinth Heinemann, who attend the prestigious IMG Academy in Bradenton, Florida, this app is essential for keeping their athletic commitments on track.

For overseeing finances, Ms. Heinemann relies on Simply Wise, an iPhone app designed to streamline expense management. “Simply Wise simplifies financial tracking with tools for scanning receipts, categorizing expenses, and tracking mileage,” she notes. The app also helps with tax refund optimization and generates IRS-compliant reports, making it a comprehensive solution for managing finances.

Ms. Heinemann highlights that “utilizing these digital tools is crucial for enhancing efficiency and effectively managing both business and personal responsibilities.” Her lifestyle, with residences in New York, Italy, and Longboat Key, Florida, demonstrates how leveraging technology can lead to success across various aspects of life.

Editorial Staff